What Is A One Page Website?
A one-page website is where you have a website with only one page which shows every information and detail needed about the product you are selling or promoting to your audience.
You might be thinking if it’s feasible at all.
Well, it might sound a bit odd. But, it’s one of the most effective ways to convert your ‘buyer intent’ audience to become your customer.
And creating a one-page website is more effective if your focus is only on one or two products.
The main advantage of a one-page website is your targeted audience will not be diverted to another thing.
This will in turn help in sales conversion as your audience’s focus will be only on the product that is shown on the website.
Some people argue about having a single webpage, however, having a one-page website is one of the most effective sales machines for affiliate marketers and they also serve as a bridge page or landing page.
Make sure the one page is packed with all the valuable information on the product you are promoting.
Do not make the mistake of adding dozens of products on a single page as it will confuse your audience.
How To Create A One Page Website
- Decide on a domain name
- Choose a hosting provider & package
- Install WordPress & choose your theme
- Customize your website
STEP 1: Decide On A Domain Name
Firstly, you need to decide on your domain name. Your domain name need not be fancy. You can even use your own name.
For the best result, making a domain name closely related to the product you are promoting will give your audience what they will find on your website.
The main advantage of making the domain name as close as the product you are promoting is that it will give a sense of trust to your customer and you not only look like a pro but as an authority site. This is the common practice with a one-page website.
Obviously, it would look odd if you click on a website that you thought might be something, and turns out to be another thing that you didn’t expect.
For example: I made a one-page website and named it ‘thefooditarian.com’. Somebody who saw it would automatically know and think it’s about anything related to food and food products.
Now, I want to build a one-page site with this website for promoting marketing software, that would definitely turn my customer off. As the website name and the products I am promoting don’t have any relevancy at all! You got my point here.
However, the downside with having a domain name close to the products you are promoting is that you need to have different domain names for different products.
But, there is a solution to this.
If you are aware, in YouTube there is an option to make your video ‘Unlisted’, meaning only somebody with the video link can have access to the video you have unlisted in your YouTube channel.
Likewise, you can choose a broader name for your domain name. Like if you decided to promote something which is in the food and food product niches, you can have a domain like thefooditarian.com, foodandlife.com, etc.
And here comes the interesting part!
You will have a main one-page that is published under the domain name for a product or two.
Since the food niche is a really broad and also a popular searched term on the internet, you will also find many affiliate products to promote. And you can actually promote as much as products you want to.
What you can do is, make another one page with the other products which are in the food niche. Once you are done with all the content, set the page as ‘Private’. This page will be accessible by all those people who have the link related to that page only.
That means, if people find your site, say ‘foodandlife.com’ in Google or Bing, they won’t see the ‘private’ page which was made for another food product. They will be able to see the one page which was set to publish.
That would also mean the parent home page or the single page will be accessible to them.
Coming to choosing a domain name, whatever domain name you choose to go with, make sure it’s simple, catchy, easy to remember, and not complex like having numbers, not too long, etc.
Here is a guide on how you can choose your domain name.
IMPORTANT: You need not buy a domain name in GoDaddy or Namecheap or any other place. You will get a free domain name with the hosting provider you choose for a year.
STEP 2: Choose A Hosting Provider & Package
Once you decide on your domain name, head over to Bluehost.
You will see a page like this. Click the ‘Get Started’ button.
You will then see the plans which are for 36 months. Choosing the 36 months option will give you more discount. And it’s the best choice too because before you realize it, one year will fly by so fast.
So, at least for 3 years you need not worry about renewing it or forgetting to renew it each month if you go for the monthly plans. It will also cost you much more. And the renewal rate is also high.
You will need to pay more than double the initial price you paid. In fact, the renewal rate is high in all hosting providers. That is one of the dirty secret tricks of almost all hosting providers which I don’t like.
Enter the domain name of your choice. If you are not able to decide what your domain would be, you have the option to create your domain name later on. This is a good advantage you will find with Bluehost.
When you click on the Next button, you will be taken to the billing page.
First, you need to fill in your name and other details. Enter an email id that is valid and which you will be regularly using because the billing receipt and other communication will be sent in that email id.
As you see in the pricing package, if you opt for the 36 months period, you will be charged $3.95/month.
And most discounts offered by pro bloggers are for $2.75/month.
I actually discovered how you can get Bluehost hosting for $2.65/month. That is a 70% discount. This trick works only on the Basic Plan.
I have tried this several times before I share this with you.
After you claimed the savings, proceed to the next step.
Once you go through the process again, you will see the Package Extras.
By default, the Codeguard Basic and Sitelock Security will be selected. You just need to unselect them.
Your site will still have basic protection without them. They are extras. If you want to go ahead and purchase them, it’s up to you, though.
But, as I said, even if you unselect them, your site will still have protection. And there is a free SSL plugin you can install.
After you enter your payment detail click on the agreement option and submit.
Now you are done with your purchase.
Follow the on-screen instructions to create a password.
STEP 3: Install WordPress & Choose Your Theme
Unlike other hosting providers, Bluehost automatically installs WordPress and you need not do anything.
All you have to do is click, ‘Log in‘ and choose a theme.
The next screen will ask if you are building your website for Personal or Business reasons. This will help in providing you with accurate recommendations from Bluehost to help on your website building journal.
Since you are creating a one-page website, it doesn’t matter which one you choose.
STEP 4: Customize Your Website
On the left-hand sidebar, you will find navigation links that allow you to customize your site. Click on each tab and explore the options.
Once you become familiar with it, browse the themes.
As you are building a one-page website, the theme doesn’t matter much because you won’t be needing any extra features.
In fact, all you need is to install only three things – a new page, a contact form, and WooCommerce.
You can also install Elementor so that it will be easier to customize your page.
Click on the Plugins > Add New > Enter Elementor in the search button > Install.
The main difference in using a page or a post is that with a post people can add comments.
For your one-page website too, choose the page option.
Enter the details of the product you want to promote.
You can very much add your logo, images, buttons, etc. Make your page as attractive and informative as possible.
Once you did all these, your one-page website is ready and now you are ready to promote and drive traffic to your one-page website.
If you want to make more sales, you must collect the emails of your visitors.
You can do so by integrating your site with an email autoresponder with a downloadable gift like an ebook, guide, or any template which is relevant to the product you are promoting.
You can sign up with Aweber for your email autoresponder. It’s free for 500 contacts with all the features.
You can resell the upgrade version of your product or any accessories related to your product to your mailing list and to those customers who bought your initial products.
Congratulations on building a one-page website.
You can share your website link on social media platforms like Pinterest to drive organic traffic.
So, what are you waiting for?
Get started with Bluehost now.
Here is a bonus tip if you are in the make money online (MMO) niche.
Instead of waiting for organic traffic to your single-page website, you can actually tap into mailer sites that will send emails on your behalf. One of the sites is Referral Frenzy.
It’s free to join, however, for sending any mail or posting your ads, you need to be a premium member. It started from $15 a month.
It’s kind of buying a solo ad. The traffic won’t be as specific and targeted as the ones you will get with Udimi. But considering the cost, you are paying $100 for maybe only 150 mailing lists in Udimi on average. There is also no guarantee that they will convert well.
With Referral Frenzy, you will be able to send mail to 130 mailer sites, with each mailer site having thousands of email lists. And it’s really worth a try. These mailer sites have been regularly updated too.
Summary On How To Create A One-Page Website
As you see, creating a single-page website is one of the most effective ways of laser-targeting your audience.
The way you build it is the same as in creating other blog pages or posts with minimal work.
One thing you should keep in mind is that the information you put out should be enticing and convincing enough to make your audience purchase from your links.
Start to build your targetted niche website hub at Bluehost now.
Did You Find This Guide Helpful?
Sharing Is Caring! Show Your Care By Sharing This Post With Your Friends.
Also Sharing Your Views Or Experiences In The Comment Section Below Would Be Highly Appreciated!
DISCLOSURE: This post may contain affiliate links, meaning I will get a small commission if you make a purchase through my links, at no cost to you. For more info, please read my Affiliate Disclaimer.
MLian’s passion for writing is to help you understand that ‘All That Glitters Is Not Gold’. Her mission is to show you Practical and Actionable Ways To Earn Money online and offline to save your time and money – that you won’t get “SCAMMED” into buying something that promises Big but really doesn’t profit anyone except the owners.