How To Choose A Domain Name

What Is A Domain Name?


A domain name is your identity on the Web. It is a naming system that allows people to easily navigate the servers and web pages. Your domain name becomes your Brand.


Your Domain is like your home address. 

Example : .com, .org, .info, .net, .xyz, .biz, etc.

What Should Be Your Domain Name?


Well, your domain name can be anything you want. You can use any name or word as your domain name.

Many domains have names relevant to the business they are dealing with while it’s also hard to guess what the website is about in many cases too. 

how-to-choose-a-domain-nameThere is no hard and fast rule on naming your domain. However, naming a domain according to your niche blog will allow people to understand easily what your business is about!

It’s also okay to use your name for a domain. Many people used their names as a domain name, and there is nothing harm in this. 

Many successful bloggers used their names as their brands.

However, the downside is that it will be a little more difficult for your branding unless you are kind of a popular or known figure. 

Moreover, if you want to sell your website in the future, it will be very difficult to do so. People would rather buy domain names that do not contain someone else’s name.

So, if your purpose is to flip domains, then it’s better not to use your own name!

To make it easier for you in choosing your domain name, here are a few things you should consider before purchasing a domain name. Let’s see them one by one.

1. Make it easy to spell and remember

What should be your domain nameHaving a catchy and memorable domain name that is easy to spell it out and say is essential because if your domain name is difficult to spell, people might end up typing the wrong name!

2. Use keywords and phrases that people search for as your domain name

This helps in improving your ranking in the search engine. It is not necessary to have a single word domain name. 

You can very well make a rhyming or meaning combination of words but make sure it’s not that very long.

3. If the domain name you want is already taken, adding simple words like ‘a’, ‘my’ or ‘the’ will help

For example: You want a as a domain name but found that it was not available. What you can do is search for or instead. 

By naming this way, you may be able to find the domain name of your choice.

4. Keep your domain name simple

As far as a domain name is concern, the more simple and descriptive your domain name is, the more people will find it easier to relate to what they want when they search for anything. 

So, try to keep your domain name simple. If possible, don’t use complex words.

5. Target your area

This is very important for local businesses. If your business is local, you can include the name of your city or state in it specifically. For Example –

6. Avoid numbers and hyphensUse an easy to remember domain name

Hyphens and numbers are often misunderstood because people who hear your website address might not know if it’s a numeric number or a word or they can misplace or forget the hyphens.

So, it’s better to omit numbers and hyphens if possible.

7. Use the appropriate domain name extensionsWhy is a relevant domain name important

Domain name extension like .com is the easiest to remember. 

You can use –  .info if your website is about information, or .org if it’s for an organization, .biz for business, and so on.

There is not much difference in Google ranking if you use the .xyz or .net or any other domain extensions.

However, as the .com is the most popular one, most people tend to assume any website domain extension ends with .com

So, it’s a better choice to have a .com extension. The only downside with going for the .com is it is more pricey than the other extension names.

Conclusion On How To Choose A Domain Name


You see, it’s not compulsory to name a domain according to your niche.

However, if you could that would give you more benefits, especially when you started out and people need not guess what your brand is all about. It is much more convenient too. Don’t you think so?

Many sites have a domain name which is difficult to figure out what is it about, still, they flourish well because of the value they provide. Such is the same as using your name as a brand.

Whatever it may be, everybody started at ‘Ground Zero’ and gain momentum gradually as more and more people come to know you and your brand.

Register your domain and hosting at the best price here at Bluehost.

What do you think about having a domain name using your name for a brand? Give your comment below!

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